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Organic user acquisition: our first 3K users in 10 weeks
SaaS Secrets Featured

Organic user acquisition: our first 3K users in 10 weeks

The necessary condition for organic growth is a great product. But early traction cannot be built without active user acquisition efforts.
Sep 10, 2023 4 min read
Smore’s product-led growth to $100K ARR in 5 months
SaaS Secrets Featured

Smore’s product-led growth to $100K ARR in 5 months

Smore’s journey to $100K ARR had the following three factors:  Building structure where our customers’ success can be harnessed as our organic growth. Finding points of monetization from customer feedback. Understanding our retention metric.
Aug 29, 2023 6 min read
Understanding Customers through Surveys
Customer Success Featured

Understanding Customers through Surveys

Customer surveys give you both a qualitative and quantitative insight into your customers. Here are some frameworks for every marketer's toolkit.
Jul 21, 2023 5 min read
Making surveys a positive customer experience
Customer Success Featured

Making surveys a positive customer experience

More often than not, customer feedback surveys create a negative experience. Here are three quick yet powerful remedies to turn it around, and deliver a positive customer experience through surveys,
Jul 21, 2023 5 min read
Story behind our logo
Smore Stories Featured

Story behind our logo

This is the story of how our logo was born.
Jun 1, 2023 2 min read
Smore Updates: Logic Jump
Smore Stories

Smore Updates: Logic Jump

Smore feature update: logic jump
Nov 21, 2023 4 min read
[Hunt Town] Boosting community engagement
Fireside Chat

[Hunt Town] Boosting community engagement

Community is everything. Here is the team of Hunt Town, connecting builders that are changing the world and turning their synergies into a forceful momentum of innovation. And how Smore has helped Hunt Town boost community engagement.
Sep 18, 2023 6 min read
6 quick design tips to boost your survey response rates
Marketing Insights

6 quick design tips to boost your survey response rates

A well-designed survey doesn't just get noticed. It engages users to actively participate, leading to more insightful and valuable responses. Here are six quick tips to boost your survey response rates!
Aug 25, 2023 4 min read
[Second Closet] Testing hypotheses for a customer-centric product
Fireside Chat

[Second Closet] Testing hypotheses for a customer-centric product

No products can be born or survive without customers. This is how the customer-centric team at SECOND CLOSET communicates with their customers through surveys.
Aug 24, 2023 4 min read
Customer Research Before Market Research
Customer Success

Customer Research Before Market Research

While market research has long been a staple in strategic planning, sustainable growth requires companies to delve deeper. Customer research before market research will eliminate unnecessary detours and failures in our product development.
Aug 16, 2023 3 min read
How we found, tested and launched our startup: from idea to first paying customer
SaaS Secrets

How we found, tested and launched our startup: from idea to first paying customer

In our experience, the only place to look for an idea has been the market. The only place to nurture that idea has also been the market. If someone is to tell you that your idea isn’t going to work, that someone should be the market, and the market only.
Aug 9, 2023 8 min read
What is a shoppable quiz?
Marketing Insights

What is a shoppable quiz?

A shoppable quiz dynamic approach that merges entertainment, personalization, and shopping, through which companies can forge deeper connections with customers while collecting insights that fuel business growth.
Aug 9, 2023 3 min read
Unleash Your Business's Full Potential with Lead Generation
Marketing Insights

Unleash Your Business's Full Potential with Lead Generation

Lead generation is a critical part of a successful CRM strategy. It involves finding potential customers, establishing connections with them, and turning them into buyers. By using lead generation techniques, companies can enhance their chances of making a sale, develop strong relationships with their target audience, and unleash their full
Jun 25, 2023 2 min read
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